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ShoppinPal Raises USD $5M in Pre-Series A Funding

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Mucker Capital

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Menlo

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Pitbull Ventures

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Several Angels

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Incisive Ventures

MODESTO, CA July 19, 2022 -- ShoppinPal, a first mover in iPaaS (Integration Platform as a Service) in the SMB Food, Hospitality, and Retail verticals has closed USD 5M in Pre-Series A funding. The round was led by Mucker Capital with participation from Menlo, Pitbull, Incisive Ventures, and several angels.

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Headquartered in California, with operations in Connecticut, Texas and Ontario (Canada), ShoppinPal has developed a unique, SaaS based Integration Tech Model. Using its plug and play "Automation by Integration" Platform, ShoppinPal has worked closely with Software Application providers in the F&B|Hospitality|Retail domains to enable a simple, fundamental transformation in the way they connect with their SMB Merchant User base to enable both migrations and integrations at scale. Ensuring that the smaller, niche players in the F&B industry have survived - with many now experiencing accelerated growth as a direct result.

ShoppinPal’s platform is 100 percent Plug and Play with no Development or Operational inputs required from Enterprise Software Application providers. Enabling them to connect ANY App of theirs in the Food and Retail / e-tail domains to ALL leading POS and Payment systems of their Merchant Customer bases. ShoppinPal also allows easy customizability of the integrations, made especially simple via their Public API which allows customers to write their own connectors and custom logic for data flows and manipulation.

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Sriram Subramanian
Founder | CEO

Our platform is built to enable Software App Providers and their B2B Merchant Customer base via a no-touch and no-code integration model. For the first time, app providers can offer integrations as an embedded experience while also not having to share sensitive PII customer data outside of their walls. We give full flexibility to deploy into customer environments, while providing real-time monitoring and scaling support so app providers’ sales and support teams don’t need to worry about integrations at all.

Many of our customers were able to migrate thousands of their customers from legacy to Cloud apps (POS and Accounting systems) without any manual intervention and at 1/20th the cost and time it would’ve taken them to do this internally. I am proud that ShoppinPal has enabled over 10000 SMBs and close to 50 of their major  Software App Providers in North America/Canada/Australia/NZ to adapt to live and thrive in this new world of challenges.
 

We are also extremely pleased to collaborate closely with the likes of Mucker, Menlo, Incisive and Pitbull Ventures who believe in our offering and, along with ExpertDojo, are also offering us excellent partnership and guidance.

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Arun Radhakrishnan
Co-Founder 

This fund influx will enable us to address the burgeoning organic demand (4X growth in the last 6 months) that we are encountering as a player that has created a new category to meet changing business needs. This Fund inflow will be used to build development capability and ensure geographic expansion.”

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About ShoppinPal: ShoppinPal, is a first mover in iPaaS(Integration Platform as a Service) in the SMB Food|Hospitality|Retail|Accounting|Loyalty domains.
 

Media enquiries: bizteam@shoppinpal.com

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